Framing Expo 2026 reminded us—again—why this industry is so special. Between the energy on the show floor, the depth of conversations, and the sheer creativity framers bring to their work, the weekend felt equal parts inspiring and energizing.
As always, our time at the show wasn’t just about products—it was about listening, learning, and collaborating with the people who use them every day.
Education That Meets Framers Where They Are
This year, Crescent Brands proudly sponsored educational classes designed to support framers at every stage of their business. From creative problem-solving to practical shop insights, these sessions sparked thoughtful conversations that continued well beyond the classroom. We loved hearing how framers are adapting, experimenting, and pushing their work—and their businesses—forward.
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A Look Ahead: Spring Launches on the Horizon
At the booth, we shared sneak peeks of what’s coming this spring, including Nebula matboard and Marrakesh Minis, both of which sparked a lot of excitement. Framers were especially interested in how these new offerings can expand design options while still fitting seamlessly into their existing workflows. The feedback we received—on color, texture, scale, and application—was invaluable and continues to shape how we think about product development.
Glow Up: Design That Starts Conversations
One topic that came up again and again was Glow Up. Framers were eager to talk through creative applications, merchandising ideas, and how Glow Up can help elevate both design impact and customer experience. These weren’t surface-level chats—they were thoughtful discussions about storytelling, differentiation, and how unique materials can help sell the final piece.
Real Conversations With Framers & Distributors
Some of our favorite moments happened between demos and meetings: impromptu conversations with framers and distributors about what’s working, what could be better, and where they’d love to see us go next. From product feedback to clever, real-world uses of Crescent Brands materials, these exchanges are what make shows like Framing Expo so meaningful for our team.
Valiani: Efficiency Meets Creativity
The Valiani booth stayed busy throughout the show, with framers stopping by to learn how a CMC can transform their shops. Conversations centered on efficiency, consistency, and creative freedom—how the right tools can help framers do more, do it better, and open the door to new design possibilities without adding stress to the workflow.
Grateful, Inspired, and Looking Ahead
Framing Expo 2026 left us energized and excited for what’s next. Thank you to everyone who stopped by, shared ideas, asked questions, and offered honest feedback. These conversations directly inform how we grow, innovate, and support the framing community.
We can’t wait to carry this momentum into spring—and to keep building what’s next, together.
